Our Company
We Believe in a Seventh Generation.
For over thirty years, we’ve been on a mission to transform the world into a healthy, sustainable, and equitable place for the next seven generations—and beyond.
A Message from Our CEO
Welcome, we are so glad you are here! At Seventh Generation we are committed to providing effective, safe, bio-based products that are good for the planet and for your family. We believe that business can and should be a force for good. And we are on a mission to create a more healthy, sustainable and equitable world for the generations to come. Join us.
For the next seven generations,
- Alison Whritenour
Seventh Generation: More Than a Name
A name can say a lot about a company, but for us, Seventh Generation is far more than just a name. It embodies the essence of who we are, what we strive to be, and what sets us apart.
Read More | 3 Min. ReadSafer for You. Safer for the Planet.
We consider our products solutions that help address global issues that affect us all, such as air pollution, water health, plastic waste, and consumer trust.
We formulate using renewable, plant-based ingredients rigorously tested to be safe for your family, and we list what’s in our products right on the package.
We help you to #CleanWithPurpose.
Seventh Generation is proud partner of the Safer Choice program and was awarded the 2021 Safer Choice Partner of the Year award! |
Committed to This and Future Generations
Climate Action
We support the fight for climate justice and a fossil free future that's healthier and more equitable for all.
Sustainable Sourcing
We source plant-based ingredients that help strengthen renewable supply chains and help decrease our fossil fuel dependence.
Better, Less, No Plastic
From packaging our products in PCR plastic to creating zero plastic solutions for your family, we’re committed to helping reduce plastic waste.
Seventh Generation Foundation
We intend to direct 100% of our Foundation’s funds to support and amplify the work of Indigenous-led organizations.
Climate Justice
A healthier future and a healthier planet starts with true climate justice that honors all families and communities.
Past Advocacy Efforts
From ingredient education to menstrual equity to climate justice, we use our voice to stand up for what’s right.