Virtual Cleaning, Real Rewards
Seventh Generation and Real Simple have teamed up to to launch the Cleanhouse Challenge, an interactive game where users explore a virtual house and discover coupons and prizes, while learning about how to keep a greener, healthier home.
By virtually visiting each room in the house, users can discover pop-up tips through videos from bloggers, cleaning advice, and statistics. Each room of the virtual house displays easy, actionable suggestions like the best way to disinfect toys, how to care for the finest wood surfaces naturally, ways to remove stains from shower curtains, and how to improve air quality. You can watch one of the interactive tips videos featured in the virtual house below.
After touring each room, users are rewarded with coupons for discounts on Seventh Generation products and Facebook badges to show their expertise in keeping a green home. If users complete every room of the house, Seventh Generation will donate $10 (up to $15,000) to 350.org, an environmental organization focused on solving the climate crisis.