An Unwavering Commitment to the Greater Good | Seventh Generation
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An Unwavering Commitment to the Greater Good

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8 comments
Author: Seventh Generation

You may have recently read that we are harming animals and we want you to know that nothing could be further from the truth. For more than 25 years, Seventh Generation has been committed to animal rights and we’ve been working to build a future free of animal cruelty.

In that time, we’ve pioneered a new generation of consumer products made from non-toxic materials without conducting a single animal test. Indeed, our bedrock belief that animal testing has no place in a civilized world has earned our products Leaping Bunny cruelty-free certification and the admiration of all who care about animals.

Learn more about TSCA reform here

 

8
Comments

ASE picture
ASE
09/01/14
A statement declaring you want to support scientific studies of toxic chemicals, but are 100% against any animal testing would end the controversy.
Adelina picture
Adelina
08/18/14
Along with previous commentators, I'd like your company to confirm that your company will not engage in animals testing on any of your products. I purchase your products frequently, and currently they are the only products in my household that I'd use, and I'd like to be able to know that the products that I use are not tested on animals. I appreciate this post, but it is still a little vague whether or not your company will engage in animals testing. Thank you.
Angela Helwig picture
Angela Helwig
08/11/14
"Greater Good" is not meant to be a loop hole. If your concern is genuinely the protection of "all species" from toxic chemicals, then work to eliminate the chemicals, not prove/disprove their toxicity by agreeing that others should torture innocents and needlessly take their lives. Shame on you. Consider my money to be going elsewhere, indefinitely. I may only be one consumer, but my post will spread the word yet again, as it did to get the news to me; soon 'one' will become 'hundreds' and then perhaps 'thousands'. So sorry to learn you are not the company I thought that you were.
Brian33 picture
Brian33
08/08/14
This is very vague and sounds like "we oppose animal testing, but only after ever other human and environmental concern is satisfied." That doesn't cut it. If you want compassionate consumers' business you need put animals on equal footing with all other concerns. That means end all animal testing now, especially for silly products like laundry detergent and soaps. You aren't seeking a cure for cancer, and even then....
animals picture
animals
08/08/14
I can not bekieve thia. I can't support seventh generation anymore. PCRM knows you guys are not telling the truth. I will buy method instead.
Betty Conway picture
Betty Conway
08/08/14
PETA has stated that you are supporting animal testing. Your own statements says "Seventh Generation does not support UNECESSARY,repeated, or senseless testing of toxic chemicals on animals". So the way this reads if you think its "necessary" you will test on animals??? How about NO TESTING ON ANIMALS? If your product causes me a rash, so what? No big deal. Until PETA indicates you are back to true Leaping Bunny standards my family will NOT buy your product at Whole Foods....sorry, but some things have to be STOPPED!
AlexGazelle picture
AlexGazelle
08/07/14
Here is more information on what exactly Seventh Generation is supporting and how http://www.seventhgeneration.com/learn/blog/unwavering-commitment-greater-good#comments Seventh Generation says that it doesn’t support animal testing—and that it is a “cruelty-free” company and Leaping Bunny certified. That’s great! But you already knew that it doesn’t test its own products on animals. In contrast to its statement against animal testing, Seventh Generation’s lobbying activities, if successful, will lead to a huge increase in animal testing.
AlexG. picture
AlexG.
08/07/14
As a former customer, I was hoping this post would do more to clarify your stance on chemical reform. Unfortunately, this is a vague, PR-polished disappointment that does not address the core issue. It seems you are not able to explain why you refused to sign on to the Physicians Committee's letter in support of prioritizing alternatives to animal testing. You say you are aligned with their mission but that is nothing more than an attempt to bandage up your blemished image. This statement clearly explains how Seventh Generation is, in fact, advocating for policies that would result in millions more animal deaths in chemical testing: http://www.seventhgeneration.com/learn/blog/unwavering-commitment-greater-good It's not too late to sign on to their letter and repair your relationship with those who care about animal welfare. I hope you will do so. Until then, I will not be purchasing your products.